Seminar content

What you will learn

Course Methodology

The course is designed to be interactive and participatory and includes various learning tools to enable the participants to operate effectively and efficiently in a multifunctional environment. The course is based on four learning pillars: concept learning (lectures and presentations), role-playing (group exercises), experience sharing (roundtable discussions), and exposure to real-world problems and policy choices confronting delegates.

Course Objectives

By the end of the course, participants will be able to:

  • Identify the types of events and conferences to execute a more effective plan
  • Organize, assess, and motivate various committees involved in managing events and conferences
  • Promote their events and conferences by planning and setting a step-by-step promotional plan
  • Prepare and control the financial aspects of a conference
  • Plan and organize different kinds of exhibitions
  • Examine all activities to evaluate them and follow up on the events

Target Audience

Managers, supervisors, and officers involved in planning or managing events, exhibitions, and conferences, as well as managers and officers of public relations.

Target Competencies

  • Planning
  • Organizing
  • Leading
  • Analyzing and evaluating
  • Verbal communication
  • Building rapport
  • Delivering and receiving feedback


Benefits

Why attend this seminar

  • Build current, practical knowledge in public relations.
  • Translate the course ideas into actions you can use immediately at work.
  • Review real schedule options across 10 venues and live dates.
  • Connect course detail, venue, and category routes in one workflow.

Methodology

How the course is delivered

  • Structured seminar input and guided discussion.
  • Applied examples using current business situations.
  • Focused explanations based on the stored overview and outline.
  • Clear next steps for implementation after the course.

Target audience

Who this is for

  • Professionals responsible for public relations.
  • Managers, specialists, and team leads who need applied skills.
  • Participants looking for a focused route into CIPR Recognized Events and Conferences Management.

Seminar details

Detailed outline

Events and Conferences Planning

  • Definition of events and conferences
  • Types of events and conferences
  • Aim of a conference
  • Importance and concepts
  • Setting smart objectives
  • Preparing the event plan with detailed activities and schedules
  • Selecting the venue and agreeing on the site of the event or conference

Organization of the Event or Conference

  • Choosing human resources for the management of the event or conference
  • Forming different specialized committees
  • Training and motivating the teams in charge of managing the event or conference
  • Importance of holding a conference
  • Arrangements for accommodation
  • Conference registration process
  • Public relations and media

Promotional Activities for Events and Conferences

  • Marketing the conference
  • Factors attracting participants
  • Promotion and advertisement of events or conferences
  • Steps needed for the promotion and marketing of the event or conference
  • Setting a plan for the promotion of events and conferences

The Financial Aspects of the Conference

  • Preparing the conference budget
  • Fixed expenses
  • Variable expenses
  • Conference revenues
  • The financial committee

Organizing Exhibitions

  • Importance of exhibitions in conferences
  • Goods and services in a conference
  • Promoting the exhibition
  • Managing exhibitions
  • Criteria for selecting exhibitors
  • Contacting exhibitors

Follow Up and Evaluation of Conference and Events Activities

  • Monitoring the event or conference activities
  • Key factors in the assessment
  • Benefits of follow up
  • The coordination and follow-up committee
  • Follow-up and evaluation


Dates and locations

Available seminar dates

9 dates
Date City Duration Price
13 - 17 Apr 2026 Frankfurt - Germany 5 Days €3,250.- Book now
18 - 22 May 2026 Rome - Italy 5 Days €4,250.- Book now
22 - 26 June 2026 Kuala lumpur - Malaysia 5 Days €2,250.- Book now
13 - 17 July 2026 Barcelona - Spain 5 Days €3,850.- Book now
17 - 21 August 2026 London - U.K 5 Days €4,200.- Book now
21 - 25 September 2026 Munich - Germany 5 Days €3,450.- Book now
19 - 23 October 2026 Amsterdam - Netherlands 5 Days €4,250.- Book now
2 - 6 November 2026 London - U.K 5 Days €4,200.- Book now
21 - 25 December 2026 Istanbul - Turkey 5 Days €2,850.- Book now

Course certificate

Certificate awarded on completion

Every participant who completes this seminar receives a professional course certificate from INFORAMTECH.

  • Participants receive an INFORAMTECH certificate for completing CIPR Recognized Events and Conferences Management.
  • The certificate recognises attendance and successful participation in the seminar.
  • It can support professional development records within public relations and related functions.
Verify a certificate

Information about

Frequently asked questions

When is my seat confirmed?

Your seat is confirmed once full payment has been received.

Do you offer group discounts?

Yes, we offer the following discounts for group bookings:

  • 2 participants: 20% discount
  • 3 participants: 35% discount
  • 5 or more participants: 50% discount
Can discounts be combined with other offers?

No, discounts cannot be combined unless explicitly stated.

What payment methods do you accept?

We accept bank transfers, credit/debit cards, and selected online payment methods.

When do I need to pay?

Full payment must be completed before the course start date to secure your participation.

Is VAT included in the course fee?

VAT treatment depends on your location and status:

  • EU Companies (with valid VAT number): VAT may be reverse charged (0%)
  • EU Individuals (without VAT number): VAT is applicable based on local regulations
  • Non-EU Participants: VAT is generally not applicable (0%)
Can I get a VAT invoice?

Yes, all participants receive an official invoice. EU companies must provide a valid VAT number.

Can I cancel my registration?

Yes, cancellations must be submitted in writing.

What is your refund policy?
  • More than 14 days before the course: Full refund
  • 7-14 days before the course: 50% refund
  • Less than 7 days before the course: No refund
Can I transfer my seat to another person?

Yes, substitutions are allowed at no extra cost if requested before the course start date.

What happens if the course is postponed or canceled?

We reserve the right to reschedule or cancel a course due to unforeseen circumstances. In such cases, you may:

  • Transfer to another date
  • Receive full refund
Will I receive a certificate?

Yes, all participants will receive a certificate of completion after attending the course.

Is attendance mandatory?

Yes, full attendance is required to receive certification.

Are your courses online or in-person?

We offer both in-person and virtual (live online) training options.

Will course materials be provided?

Yes, all participants receive training materials in digital format.

Are travel and accommodation included?

No, participants are responsible for their own travel and accommodation unless otherwise stated.

Can you deliver customized or in-house training?

Yes, we offer tailored training programs based on your organization's needs.

How can I contact you for support?

You can reach us via email info@inforamtech.uk or through our contact form. Our team will respond promptly.

Testimonials

The structure of CIPR Recognized Events and Conferences Management made the topic practical and easy to apply immediately.

Course participant
Public Relations

The venue and date options made planning the right session straightforward.

Seminar attendee
Frankfurt - Germany

Clear content, relevant examples, and useful follow-up topics for the next training step.

Learning manager
Professional development

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